use cases

Quantitative satisfaction surveys

Objectives

Survey Matmut members about various issues and/or at different stages of the customer journey to measure their satisfaction and identify any irritants and other sources of dissatisfaction.

Progress status

Completed / Deployed

Depending on the subject, one-off or recurring surveys

Work team

  • Developed in house
  • Project Management: Group Marketing Department

Work carried out to date

Example of a recurring survey: post-claim.

First Results & Lessons learnt

Results and lessons learned depend on the scope of the surveys carried out.

Difficulties encountered & Remainng Challenges

Optimisation of the analysis of collected verbatim statements.